Marketing/Strategy Director

Everex - Bangkok

a month ago

EVEREX is a financial technology company specializing in applying blockchain solutions to cross-border remittances, payments, trading and lending, building decentralized global credit histories and scoring for individuals and SMEs.
We are currently looking for an experienced and passionate Marketing/Strategy Director to support our next stage of business growth. The person will be responsible for the creation and management of :

  • all PR and SM campaigns to promote Everex and EVX;
  • content production, publishing, distribution;
  • community management in multiple channels;
  • public presentations and events, both off- and on-line.

Qualifications

  • Knowledge and experience in blockchain, cryptocurrencies, Initial Coin Offerings, payments;
  • Access to a network of digital media publishers in the blockchain and traditional financial space;
  • 4+ years of experience working as Digital Marketing or Media Manager in financial or payments space
  • Experience in managing relationships with the startup community and/or building the marketing strategy function.
  • Knowledgeable of how the startup ecosystem works; startup strategy experience in blockchain or fintech;
  • Outgoing mindset, ability to build strong professional relationships, and challenging spirit.
  • Good copywriting skills, fast thinking;
  • Ability to develop marketing strategies, work flow and effectively lead the marketing team
  • Effective communication skills for a variety of audiences; from investors to the crypto community, colleagues and third party providers.

Responsibilities

  • Continuously work to refine the company‚Äôs comprehensive marketing plans and strategies in different markets;
  • Direct the development, execution, monitoring and refinement of marketing programs to achieve community nurturing through brand awareness and competitive analysis;
  • Direct the planning and execution of events including pre-event promotions, on-site execution and post-event follow-up and analysis.
  • Lead efforts to ramp up and expand our partner channel and partner related programs and processes.
  • Seek input/feedback to create, adjust, and optimize marketing plans.
  • Define clear objectives, allocate resources, and monitor activities.
  • Effectively manage an agreed-upon budget while successfully delivering the expected marketing results.
  • Collaborate closely with external vendors to oversee development and implementation of marketing resources and initiatives.
  • Direct the marketing strategies used to retain and strengthen the Everex community and partner relationships.
  • Train, manage, motivate, and mentor direct reports; inspect work regularly and provide both positive and critical feedback to optimize results and encourage continuous improvement.

Apply now